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Marty, P. (2005). Factors influencing the co-evolution of computer-mediated collaborative practices and systems: A museum case study. Journal of Computer-Mediated Communication, 10(4), article 12. http://jcmc.indiana.edu/vol10/issue4/marty.html
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Factors Influencing the Co-Evolution of Computer-Mediated Collaborative Practices and Systems:
A Museum Case Study This article offers an analysis of the process of co-evolution as observed in the computer-mediated collaborative systems and practices of a university museum. It presents results from a longitudinal case study of the design and development of a collaborative process to pack and move a museum's collections over a period of five years. Drawing upon a specific set of collaboration records spanning 18 months, the article identifies three factors that influenced the co-evolution of the computer-mediated collaborative systems and practices in use at the museum. The article concludes by examining the potential impact of these factors on the design of computer-mediated collaborative systems, in order to shed light on the wider issue of co-evolution of collaborative systems and practices in all organizations.
One difficulty with developing computer-mediated collaborative systems is that collaborative systems should be designed to evolve as the collaborative practices supported by those systems change. The needs of collaborative workers are not normally static, and even systems that initially meet their needs will have to change if they are to continue to enable and support collaborative practices over time (Dourish, 2003; Sikkel, Ruel, & Wieringa, 1999). As collaborative systems evolve to support new practices, however, those practices often change to reflect the new capabilities of the collaborative systems, a process called co-evolution (O'Day, Bobrow, & Shirley, 1996; Orlikowski, 1992a; Rogers, 1994; Yates, 1993).
Designing computer-mediated collaborative systems with all of these capabilities, however, can be very difficult. While many studies have documented the outcomes of co-evolving collaborative systems and practices, few studies have fully explored the process of co-evolution (Huysman et al., 2003; Torpel, Pipek, & Rittenbruch, 2003). Thus, even though the overall difficulties posed by co-evolution have been well documented, we still have much to learn about the actual process through which co-evolution occurs. No universally-accepted conceptual model exists to explain the co-evolution of complex collaborative systems (Andriessen et al., 2003). In part, this is due to the lack of detailed, longitudinal studies of organizations where co-evolution is in progress, as well as the inherent difficulties of gathering data about the complex processes whereby computer-mediated collaborative systems evolve.
Literature Review: Co-Evolution and the Socio-Technical Gap Ackerman (2000) uses the term "socio-technical gap" to describe "the great divide between what we know we must support socially and what we can support technically" (p. 303). As researchers who study Computer-Supported Cooperative Work (CSCW) are well aware, there are many reasons for conflicts between social or organizational practices and the technical capabilities of collaborative work systems (Bowker, Star, Turner, & Gasser, 1997). In general, technical systems are rigid, predefined, and resistant to change, while social practices are fluid, open to interpretation, and constantly evolving (Bentley et al., 1992; Grudin, 1994; Hewitt, 1986). Technical systems are usually designed with the assumption that their users will follow explicit, pre-specified rules, while actual work practices tend to involve exceptions and unexpected events as a norm (Heath & Luff, 1992; Luff, Hindmarsh, & Heath, 2000). These differences underscore the challenge faced by designers and users who expect collaborative systems to change to reflect new user needs, while those same needs change to reflect the new capabilities of the system. The Challenge of Co-Evolution
As a consequence of the socio-technical gap, computer-mediated collaborative systems rarely offer technical capabilities that fully match their users' social needs. The users of collaborative systems, therefore, tend to adapt their social practices to the technical capabilities of the system; at the same time, however, they expect those technical capabilities to evolve to keep pace with their changing needs (O'Day et al., 1996). This relationship is typically called "co-evolution" (cf. Janzen, 1980; Rogers, 1994; Yates, 1993), or "co-adaptation," since "individuals both adapt to the technology, but also adapt it for their own purposes" (Mackay, 2000, p. 179). While we will use the term "co-evolution" in this article, this relationship—whatever one chooses to call it—is a central component of traditional socio-technical systems theory (cf. Allen, 1993; Bonen, 1981).
Coping with Constant Change
A concern of many CSCW researchers is that of the problem of developing collaborative systems capable of co-evolving to meet needs that cannot be predicted in advance. In addressing this problem, researchers have taken a wide variety of theoretical stances and research approaches (Bannon & Schmidt, 1991; Schmidt & Simone, 1996). From this research have come many potential solutions and many exemplary collaborative systems developed to explore methods of encouraging co-evolution. An attempt to provide even a cursory survey of this research literature in its entirety would be far beyond the scope of this article. We therefore limit ourselves to a few key points.
Seeking a Conceptual Framework for Evolving Use Despite this multitude of approaches, one common complaint in the literature is that research into the co-evolution of computer-mediated collaboration systems has been hampered by the lack of a conceptual model that explains the process of co-evolution between collaborative systems and practices (Jørgensen, 2001). Without this understanding, it is extremely difficult to develop systems capable of evolving over time to meet ever-changing organizational needs. According to Dourish (1995), if the developers of collaborative systems are truly to support evolving collaborative work practices, they must be concerned with the longer-term view of the evolution of the system. […] The issue for system designers, then, is to develop a set of techniques for constructing software systems that enable the distribution of the design phase throughout the whole life cycle of a system, and which support software adaptation and evolution. (pp. 45-46)
To accomplish this, we need more studies of co-evolution, especially long-term longitudinal case studies that draw upon multiple theoretical approaches, to try to understand the process of co-evolution. Focusing on the co-evolution process, instead of the outcomes of co-evolution, offers researchers their best opportunity to understand the factors that influence co-evolution, yet few studies have taken that approach (Andriessen et al., 2003).
Research Methods: Studying the Process of Co-Evolution in a University Museum
The Spurlock Museum is the museum of world cultures at the University of Illinois at Urbana-Champaign. From 1997 to 2002, staff members at this museum worked to move 45,000 artifacts across campus from old to new facilities. These collections had previously been stored and displayed in the attic of a 100-year-old building, with little space, no climate control, and poor lighting. In March 2000, construction was completed on a brand-new modern museum facility, with nearly three times the square footage of the previous facility. The museum staff had only five years to inventory, pack, and move their artifacts, while simultaneously working with exhibit designers and architects to design, build, and install all of the exhibits in the new facility.
Drawing upon Multiple Theories to Explore Co-Evolution in Action
The primary theoretical basis for this study was grounded theory informed by a number of additional theories of how technical systems are adapted in social settings (Strauss & Corbin, 1998). Recently, several researchers have argued that the use of multiple theories to guide the data collection and analysis is necessary to clarify instances in the data which illustrate the co-evolution process in action (Andriessen et al., 2003). Many different theoretical frameworks have been proposed in the research literature to evaluate the co-evolution of collaborative systems and practices.
is fixed in modular increments, not all at once or globally. Because infrastructure is big, layered, and complex, and because it means different things locally, it is never changed from above. Changes take time and negotiation, and adjustment with other aspects of the systems are involved. (p. 382)
Second, each theoretical framework offers researchers a similar understanding of where co-evolution occurs in organizational processes. Each in their own way and their own terminologies, focus on those moments where users have to resolve inconsistencies, contradictions, breakdowns, or other situations where the normally transparent differences between systems and practice become visible. Thus, to understand co-evolution in process, researchers should look for examples of inconsistencies that illustrate those transition periods or periods of adjustment.
Searching for Inconsistencies to Understand the Co-Evolution Process
In order to reduce the available data to a more manageable level, this study examines the co-evolution of one specific set of collaborative system and practices: those developed to support the packing of the museum's collections. From August 1998 to March 2000, museum staff members packed 27,166 artifacts into 1,408 boxes, while the collaborative systems and practices that supported the packing process evolved through many different iterations. By examining the evolution of this process during this time period, we can identify the factors that influenced the co-evolution of collaborative systems and practices at this museum, in the hope that an examination of these factors will shed light on the wider issue of co-evolution of collaborative systems and practices in organizations in general.
Results: Co-Evolution at Work in a University Museum
The packing process at the Spurlock Museum was a collaborative workflow system that coordinated the efforts of 10 full time staff members and several dozen part-time students and volunteers working to move the museum's collections (Marty, 2002). As with all the other moving activities at the museum, the packing process involved multiple technologies and multiple users. The collaborative systems included two types of technologies: paper forms and relational database systems. The users of these systems included museum staff members primarily working in two different museum departments, Registration and Collections (see below).
Collaborative Systems and Practices for Packing a Museum The process of packing the museum's collections was the responsibility of two museum departments: "Registration" and "Collections." Artifacts ready to be packed were identified by Registration staff members and brought into the packing area by Collections staff members. Throughout the packing process, museum staff recorded their actions on a Packing Data Sheet-the physical (paper) component of the collaborative system that supported packing (see Figure 1 for a sample, completed Packing Data Sheet). The first step in completing a Packing Data Sheet was to fill in the number of the box being packed (all boxes were assigned sequential numbers) and to mark additional information such as whether the box had been pre-fabricated or constructed specifically for these objects. A Collections staff member then packed artifacts within the box, using a variety of packing methods (indicated by "Packing Type"). As each artifact was packed in the box, the artifact's accession number was recorded in the "Box Contents" area. The general "Material Types" found in the box were marked as well as whether the box contained artifacts susceptible to infestation. Once the box was completed, a supervisor approved the box, and recorded any additional comments in the area marked "Packing Remarks." One copy of a completed Packing Data Sheet was sent to Registration, while one copy remained with the box in Collections.
Figure 1. Sample Packing Data Sheet
Registration staff members entered information from the Packing Data Sheet into the Packing Database-the electronic component of the collaborative system that supported packing (see Figure 2 for a sample, completed Packing Database record). Having retrieved the correct record, Registration employees entered the Box Type, Packing Type, Material Types, and Integrated Pest Management information directly into the Packing Database. They then recorded the names of the people who packed and supervised the box, along with the dates of these activities. At this point, the employee switched to a different database (one used to record information about the museum's collections) and retrieved the object record for the first item packed in this box as recorded under Box Contents on the Packing Data Sheet. For each item packed in the box, the Registration staff member would enter the number of the box in which the artifact was packed. Once finished, the staff member returned to the Packing database and double checked the box's inventory. Finally, the Registration employee recorded his or her name and the date on the bottom of the Packing Data Sheet by the words "Entered By." On some future date, an additional Registration employee, sometimes the museum's Registrar, rechecked the data in the record, comparing the electronic values to the entries on the Packing Data Sheet.
Figure 2. Sample Packing Database Record
Once the data were entered into the Packing Database, the Packing Data Sheet was returned to Collections. If there were any problems with the sheet, Collections staff members would try to resolve them (cf. Twidale & Marty, 2000). If there were no problems, the Packing Data Sheet would be returned with a "Packing Label" that contained an inventory of the artifacts packed within the box. If the Packing Label matched the Packing Data Sheet this was noted in the "Label Check" area and the label was affixed to the side of the box. At this point, the box was sealed, removed from the Packing area, and placed elsewhere in the museum to await the move (a process called "zoning"). The final location (or zone) of the box was recorded on the Packing Data Sheet, which was then returned to Registration where this information was entered into the Packing Database. The Co-Evolution of the Packing Process at the Spurlock Museum
This process of packing the museum evolved over 18 months as the collaborative systems and practices that supported it co-evolved. The way museum staff members packed a box at the beginning of this process was not the way they packed a box at the end of the process. Nor were the collaborative systems used by museum staff members when they began to pack the museum the same systems they used when they finished packing the museum. The co-evolutionary changes to both collaborative systems and practices can be seen by examining the different iterations of the Packing Data Sheets and the Packing Database used by museum staff to track information about packed boxes over the time period of this study.
Table 1. Timeline of evolutionary process
To help readers follow the discussion, we have also provided an interactive timeline that offers the ability to step through each iteration of the museum's collaborative systems:
Interactive timeline: Iterations of the packing process at the Spurlock Museum
For a detailed discussion of the evolution of these systems and their use as part of the packing process, see Marty (2002), who analyzes in detail the step-by-step evolution of the museum's collaborative systems. For the purposes of this article, each iteration of the museum's information system should be seen as the understood, officially "correct" method of packing a box at any given time. As museum staff members packed each box, however, they frequently diverged unexpectedly from this "ideal" method of packing. For instance, the Packing Data Sheet might be used in unexpected ways by the museum staff, or the normal use of the Packing Database might produce an unexpected result, and museum staff members would need to adapt to a new situation. This need to cope with the unexpected use of existing systems often increased the overall stability and robustness of the museum's overall collaborative practices and systems (cf. Twidale & Marty, 2000). Each new iteration of the Packing Data Sheets or the Packing Database, therefore, reflects an improved understanding on the part of museum staff members about the process of packing their collections. We turn now to a discussion of several examples of co-evolution at the museum, separated into two categories: inconsistencies between systems and practices; and inconsistencies among system components. Co-Evolutionary Inconsistencies Between Collaborative Systems and Practices As the museum's collaborative practices for packing changed, the museum's collaborative systems for packing changed as well, and vice versa. As these changes occurred, the museum's collaborative systems frequently lagged behind their collaborative practices, and vice versa. The museum's packing records document those cases where the way the museum's collaborative systems were supposed to be used differed from the way museum staff members actually used them in the process of packing a box. Out of the 1,408 boxes analyzed, approximately 400 boxes showed some indication of this form of inconsistency, where museum employees had to manipulate the system to account for discrepancies between collaborative systems and practices. If changing museum practices, for example, required museum staff members to record some new piece of data on a Packing Data Sheet, yet a designated field for that information had not yet been added to the paper form, museum staff members often had to append that new information somewhere on the Packing Data Sheet. Example 1: Packing Label Check When a Packing Data Sheet had been successfully entered into the Packing Database, a Packing Label was generated, listing the inventory numbers of the box's contents. Before this label was affixed to the box, it was double-checked against the contents written on the Packing Data Sheet. If correct, both Packing Label and Packing Data Sheet were checked off by Collections staff members, initialed and dated. This "checking off" activity was not initially a formally required activity on the part of Collections staff members; it was simply a convenient way for Collections employees to keep track of which boxes had had their Packing Labels checked. For this reason, there was no formal field on the Packing Data Sheet for recording this information; the check was simply recorded wherever there was room. As more and more information started to be tracked on the Packing Data Sheets, they often became covered with collections of checkmarks, initials, and dates, and it soon became difficult to know which checkmark referred to what activity. Only an expert would know, for instance, that Figure 3a shows a "label check" being performed by "MMP" on August 16, 1999, for Box 800 (see highlighted area of form). Eventually, Collections staff members added a field to the fifth iteration of the Packing Data Sheet (PDS Iteration 5), making it very clear which checkmark on the Packing Data Sheet corresponded to the "Label Check" (Figure 3b).
Figure 3a. Label Check in Practices, but not in Systems
Figure 3b. Label Check required by Practices and Systems
Example 2: Zoning a Packed Box
When a box was zoned, i.e., when it was sealed and stored in the museum to await the move, the destination of the box was recorded on the Packing Data Sheet and entered into the Packing Database. In the very first iterations of both paper and electronic formats, information was recorded differently: Employees using PDS Iteration 1 were only required to record the box's location, while employees using the first iteration of the database system (DB Iteration 1) were also required to record the name of the person who moved the box into a zone as well as the date that this happened. The Packing Database, therefore, was originally set up to record more information about zoning a box than was the Packing Data Sheet. The existence of this capability in the database had an immediate effect on the Collections employees who were zoning boxes.
Figure 4a. Zoning Information in Practices, but not in Systems
Figure 4b. Zoning Information required by Practices and Systems
Co-Evolutionary Inconsistencies Within Collaborative Systems When changes were made to one part of the museum's collaborative systems (e.g., the Packing Database), corresponding changes usually needed to be made in the other part of the museum's systems (e.g., the Packing Data Sheets). The addition of new fields on the Packing Data Sheet, for instance, usually necessitated additional fields in the Packing Database. Similarly, new methods of recording data in the Packing Database often required new fields on the Packing Data Sheets. These changes, however, often took time to propagate from one format to the other, usually because Packing Data Sheets were completed in Collections a month or more before they were entered into the Packing Database in Registration. Because of this lag time, places where the Packing Data Sheets and Packing Database are inconsistent serve to document changes to the packing process, highlighting places where practice and systems are evolving differently. Out of the 1,408 boxes analyzed, approximately 250 boxes showed some indication of this form of inconsistency, where the structure of the Packing Data Sheets does not match the structure of the Packing Database. By exploring the interactions between the Packing Data Sheets and the Packing Database as they evolved from iteration to iteration, we can gain greater insights into those places where co-evolution was happening. Example 3: Packing Type Mismatch When the first few Packing Data Sheets (PDS Iteration 1) were entered into the Packing Database (DB Iteration 1), the Packing Database had a specific checklist of six options for possible Packing Type options (Figure 5a) while the Packing Data Sheet had only a free text field (Figure 5b). This difference created a disconnect between the electronic and paper components of the museum's systems. Even though these six options had already been identified, Collections employees still had to handwrite the packing type in the space provided. This had the potential to lead to confusion, as Collections staff members had the option of writing something in that space other than those six predetermined packing types (Box 246, for instance, was packed as "Tray/Partial Cavity," a confusing corruption of the allowed packing types). Even if Collections employees used the correct vocabulary, the information could still be written in a misleading fashion. Often, the way in which the packing type was written meant that the museum's Registrar had to intervene and correct the information. To avoid these potential problems, and to make things easier for museum staff members, the six possible packing types were added to the next iteration of the Packing Data Sheet (PDS Iteration 2) as a checklist (Figure 5c). This example, therefore, illustrates how differences between paper and electronic versions of fields could be quickly reconciled to simplify the tasks of all museum employees, with the result that the museum's overall systems were improved.
Figure 5a. Checklist for packing type in Packing Database
Figure 5b. Free text field for packing type on Packing Data Sheet
Figure 5c. Checklist for packing type on Packing Data Sheet
Example 4: Material Type Mismatch At one point in the evolution of the packing process, the museum's Collections Manager decided that it would be useful for museum employees to record what material types were packed in each box (information that made the museum's Integrated Pest Management procedures more effective). A "Material Types" field was added to Packing Data Sheets (PDS Iteration 4) and the Packing Database (DB Iteration 3). At the same time, a checklist of options was created for this field. For unknown reasons, two different checklists were created for both the Packing Database and the Packing Data Sheets. The Packing Database (Figure 6a) used a list of seven material types: Ceramic (C), Metal (M), Stone (S), Textile (T), Organic (O), Paper (P), and Composite (X). On the Packing Data Sheet (Figure 6b), however, the Material Type field had only four possible values: Organic, Inorganic, Textiles, and Paper/Book (with no single letter codes attached to these terms). This difference between the two components of the museum's collaborative systems remained unresolved for slightly over two weeks, during which time nine boxes were packed, until the Database was changed to match the Packing Data Sheet (Figure 6c). Museum employees working in Registration had to cope with this inconsistency and decide how to proceed in entering these nine Packing Data Sheets into the Packing Database. Thus, they developed workarounds to the problem (e.g., explaining these discrepancies in a database comments field) which allowed them to proceed with data entry, returning to enter data in the new Material Types field once the inconsistency was resolved.
Figure 6a. Seven material types in Packing Database
Figure 6b. Four material types on Packing Data Sheet
Figure 6c. Four material types in Packing Database
Towards an Understanding of Factors Supporting Co-Evolution in the Museum
These four examples illustrate certain characteristics of the museum's collaborative systems and processes that influenced the process of co-evolution in the museum. Examining these examples in light of the principles of co-evolution discussed above can help shed light on the underlying factors of the museum's systems and practices that encouraged co-evolution during the 18 months of this study.
Discussion: Factors Influencing the Co-Evolution of Collaborative Systems and Practices Analysis of the packing process at the Spurlock Museum led to the development of the following three factors that play an important role in influencing the co-evolution of collaborative systems and practices in organizations. Each factor, we argue, describes a different aspect of those environments most likely to support a process of co-evolution that will result in overall improvements to both systems and practices. In the museum, these factors were a natural outgrowth of the simple technologies used by the museum's employees; they illustrate important aspects of the museum's environment that encouraged the co-evolution process. If these factors could be enabled in more complex computer-mediated collaborative systems operating in other organizations, they could help designers create open systems capable of evolving at the hands of users, along with the needs of users, as those needs change. Co-Evolution is Encouraged when Potential Changes to Collaborative Systems and Practices can be Tested Informally by Users First, then Formally Implemented by Designers Later
As illustrated by the examples above, the paper forms and relational database systems used by museum staff members to pack their museum were relatively easy to manipulate. Collaborative workers could implement and test new ideas on the fly, co-evolving systems and practices quickly and easily. This provided museum staff members with a low-cost, low-risk method of iteratively improving their collaborative systems as their collaborative practices evolved, and vice versa. They could test new ideas out before they implemented them, a low-cost solution to the cooperative prototyping approach (cf. Bødker & Grønbaek, 1991). They could adjust their systems to accommodate problems, coping more easily with unexpected needs as they arose (cf. Robinson, 1993). These capabilities encouraged museum staff members to participate in the co-evolution of their own collaborative systems and practices.
Co-Evolution is Encouraged when Changes to Collaborative Systems and Practices can be made Piecemeal by the Users, and Distributed Among Different Parts of the System and Different Museum Employees
Throughout the time period of this study, museum staff members at all levels (from senior staff to student employees) were encouraged to suggest and implement changes to the museum's information systems. From iteration to iteration, new activities were able to evolve on their own, informally, over time, being neither externally dictated nor exclusively proposed by senior museum employees. Frequently, these changes occurred as quasi-grassroots innovations, infiltrating the museum's collaborative systems and practices from the bottom up, slowly, and over time, instead of being implemented from the top down, globally, and all at once. It was not uncommon for improvements to the packing process, which a student employee had developed informally to assist in his or her individual work, to appear as a formal component in the next iteration of the museum's collaborative systems, and to be used by employees across the museum.
Co-Evolution is Encouraged when the Inconsistencies Between System and Practice Which Arise Naturally as Users Modify their Collaborative Activities can be Resolved by Users Over Time, Without Always Requiring the Intervention of System Designers
As museum staff members co-evolved new iterations of their collaborative systems and practices, their piecemeal approach to implementing changes frequently resulted in inconsistencies either between systems and practices or among different components of their collaborative systems. The museum's approach to handling these inconsistencies, however, allowed workers to cope with potential problems independently. As demonstrated in the above examples, changes to collaborative practices could manifest in different ways in the Packing Database and the Packing Data Sheets without overly disrupting the packing process. Working at their own pace, individual employees were able to handle inconsistencies in the museum's collaborative systems without adversely affecting the museum's collaborative practices. By encouraging workers to reconcile differences among different components of their systems on their own, the mere presence of those inconsistencies frequently had an overall positive effect on the museum's systems.
Conclusions: Implications for the Future of Computer-Mediated Collaborative Systems
It is very likely that encouraging these three factors in more complex computer-mediated collaborative systems may require the use of extremely sophisticated technologies which are capable of duplicating the types of interactions that can perhaps be more easily accomplished with paper forms and simple database systems. Few collaborative systems currently available allow users to extend system functionalities as easily as do paper forms on which users can affix a sticky note or scrawl a comment in a margin. Nevertheless, it is our belief that designers who attempt to implement these factors when developing collaborative systems will eventually create more robust collaborative systems able to co-evolve along with changing needs and practices over time.
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is Assistant Professor in the College of Information at Florida State University. His research interests include museum informatics, computer-supported cooperative work, information behavior, and usability engineering. He studies museums as sociotechnical systems, and is particularly interested in the evolving role of the information professional in the museum and the social implications of introducing new technologies into the museum environment.
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