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JCMC
December 1999          Margaret McLaughlin and Sheizaf Rafaeli, Editors
Volume 5, Number 2: Electronic Commerce and the Web
Edited by Charles Steinfield, Michigan State University

[Browsers or Buyers in Cyberspace?]
    How do vendor and customer characteristics affect consumers' propensity to engage in online transactions? How do privacy and security concerns influence purchase behavior?

[In this issue:]

   The authors discuss four factors which offer strategic advantages to merchants who use the Web to complement their bricks-and-mortar business in a local community.

[Internet Retail Store Design]
   Before launching or remodeling a retail store on the Internet, it is important to allocate product development resources to interface features that demonstrably improve store traffic and sales.
[Consumers' Online Buying Behavior]
    Education, convenience orientation, experience orientation, channel knowledge, perceived distribution utility, and perceived accessibility are robust predictors of users' online buying status.
[Consumer Trust in an Internet Store]
   A cross cultural validation of an Internet consumer trust model examines both antecedents and consequences of consumer trust in a Web merchant.
   [Between Flexibility and Automation]
   The authors present a three-part framework for improving the conceptual design of Web-based information systems to support business-to-business transactions.

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[Margaret McLaughlin and Sheizaf Rafaeli, Editors]